Earlier to this launch, Idea had introduced smartphones like Idea Zeal, Idea Ivory, Idea Aurus, ID 918 and Idea Blade, all in sub-Rs 8,000 category. The company got a good response from these smartphones and more than 300,000 smartphones were sold last year.
The key specifications of Aurus 2 are:
- Runs on on Android 4.1
- Clocked at 1 GHz processor
- 3.5 inch display, supports 320 x 480 pixel resolution
- 4GB ROM along with 512MB RAM
- 3.2MP rear camera, front facing VGA camera supporting video calling
This reasonably priced 3G smartphone is all set to woo the 2G users, willing to upgrade themselves to 3G. Also, this device is good for those who want to remain connected to the search engines, social networking websites and entertain themselves with a number of applications.
Idea Cellular's Chief Marketing Officer, Sashi Shankar said, "Idea focuses on bringing the best of 3G technology at affordable price to our subscribers, thereby maintaining an equilibrium between both cost and technology."
Tags: Idea Ivory , 3G Smartphone , Aurus 2 , Idea Cellular , Idea Zeal
